Tycoons Row

Comcast is making a power move in the realm of user-generated content. They aim to tap into a unique and specific target market that is in it’s own category itself — Facebook. Ziddio, Comcasts new On Demand Channel for user-generated content and Facebook has partnered with film producer, R.J. Cutler of Actual Reality Pictures to create Facebook Diaries.

Facebook Diaries will be a 10-part, half-hour series which will include videos crated and submitted by Facebook members to develop the series. It will be a documentary to the people telling their stories on-line. R.J. Cutler is an Emmy-winning producer of documentaries. He’s produced the documentary 30 Days - about when people live other peoples lives, and Thin –about a the lives of people living a eating disorder treatment center.

This is a strong move for Facebook as well as Comcast. Facebook, which on the coattails of MySpace and Comcast’s Ziddio, although brand new, is making a run & gun at YouTube. This new deal will showcase more value to Facebook members. With Ziddio’s contests, Comcast aims to provide cross-platform content, trying to extrapolate out creators of content into themed categories. For example, Comcast owns Fearnet, Dating on Demand, and Game Invasion — all themed sites for users to enjoy.